MisterGis Geomarketing International Our system is developed on Google Maps, which makes it easy to use and allows access to data from any device with an Internet connection. 

We can carry out data analysis in any territorial area, be it local, provincial or national. Based on the data processing, it is possible to detect leaks of votes and transfers to other parties, bags of potential voters, analyze the degree of knowledge and valuation by territories, and any other information that may be necessary to carry out a correct planning of an election campaign. 

With our study of political and electoral geomarketing, you will concentrate your resources where they really are effective and avoid mobilizing the rival electorate. In addition, our tool is supported by a powerful database that, in an automated way, carries out the analysis of them.

The system generates a series of complete files to include qualitative and analytical information on the territories, which allows detailed queries of a specific area at any time. At MisterGis we have developed our own system that allows us to analyze a large amount of sociodemographic, demographic and electoral information, to indicate with surgical precision which are the hot spots where to focus an electoral campaign or carry out political action. 

In recent years, it has been observed that the characteristics that describe political competencies present similarities to those that govern the market. It is for this reason that a new commercial strategy has emerged for some time now: political marketing.

This type of political marketing is understood as a set of research, planning, management and communication techniques that are used in the design and execution of strategic and tactical actions throughout a political campaign, geomarketing being one of these techniques. Geomarketing is a strategic tool, where prior knowledge of the candidate and his team, the adversary and the environment, plays a very important role when making decisions. 

Political geomarketing is not only a tool for strategic planning and decision-making, but it can help push and cover an electoral campaign. Through it, it is possible to identify, through the analysis of electoral polls, those areas susceptible to change of vote, where there are potential voters or where to focus efforts. 

Geomarketing is not only limited to this type of study, but is also present in public services, in the optimization of commercial logistics and even in the financial sector. The proper use of geomarketing tools makes it a great competitive strategy when making decisions. MisterGis Geomarketing International The Smart Location.